Agros International was honored as a Silver Honor award recipient in the 2023 Shorty Impact Awards. We are honored that our 2022 Tierras de Vida video highlighting Agros families was selected to receive this award!
To share the success of our program reach, each year we bring our community together to raise money on one evening, telling the powerful story of transformation directly from the families we work with in Central America. Last year was our first in-person event after two years of a virtual event following the pandemic. So to have our community all in one place, we knew an extra special video was in order.
Tierras de Vida (Lands of Life) is the overarching theme, and in 2022, we set out to produce a video that would authentically encapsulate and share the story of the lives of some of the families we work with, giving them a platform to share their experience with our donors and biggest supporters.
The video we produced dove into the daily lives of two families and the struggles and victories they experienced transitioning out of poverty and into prosperity. We wanted to clearly communicate to our audience the intentionality and dedication each family has as they work extremely hard to find success as commercial farmers, coming from the struggle of inconsistent and low-paying work as day laborers.
As our largest fundraising opportunity of the year, the goal was to fundraise enough money to continue this mission of fighting poverty through a sustainable hand up. And we would say that was a success! The 2022 event raised more money for Agros families than ever before!
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[…] Agros International Awarded Silver Honor at Shorty Impact Awards […]